In a major boost to padel’s global ambitions, Premier Padel has officially renewed long-term hosting agreements with its cornerstone events in Italy, France, and Qatar. The cities of Rome, Paris, and Doha will continue to stage some of the series’ most prestigious tournaments through multi-year deals, signed in conjunction with the International Padel Federation (FIP).
These renewals affirm Premier Padel’s position as the world’s leading professional padel tour and highlight the growing demand for elite-level padel in both traditional and emerging markets.
Strategic Renewals in Core Markets
- Rome (Italy Major) – Hosted at the iconic Foro Italico, this event has become a pillar of the European padel calendar.
- Paris (Roland Garros) – Bringing padel to the world’s most famous clay courts amplifies its prestige and reach.
- Doha (Qatar Major) – A vital anchor in the Middle East, driven by Qatar’s ambition to become a global sporting hub.
Global Expansion: Spain, Hexagon Cup & Youth Development
Alongside the renewals, Premier Padel also announced:
- Octagon Spain will manage all Spanish Premier Padel events until 2032, offering consistency in one of the sport’s fastest-growing markets.
- The Hexagon Cup is moving closer to official FIP recognition, opening the door for it to evolve into a multi-stop international series.
- The FIP Intercontinental Cup will now launch in 2026, while a Junior World Cup is scheduled for September 29 – October 4 in Spain, underlining the sport’s youth focus.
Leadership Commentary
“The renewal of our Major tournaments in Rome, at Roland Garros, and in Doha is a powerful endorsement of Premier Padel’s long-term vision and global appeal,”
— Nasser Al-Khelaifi, Chairman, Premier Padel
Padel’s Blueprint for Globalisation
Padel is fast becoming one of the most commercially viable emerging sports globally — and this announcement offers a textbook case of strategic geographic anchoring, long-term event control, and youth ecosystem building.
At 365247 Consultancy, we see Premier Padel executing a playbook that combines:
- Destination-led fan growth
- Market-by-market commercial anchoring
- Strategic media/event partnerships to scale brand equity
If you’re a sports federation, investor, or rights holder looking to scale your sport across borders — there are clear lessons here on how to build global narratives through premium event IP.
Schedule your introductory call here — we specialize in building go-to-market plans, cross-border expansions, and strategic partnerships across the global sports ecosystem.
