Credit: The Athletic
ESPN and Major League Baseball are close to finalizing a three-year media rights framework that could significantly reshape how fans access games. According to reports, the agreement would give ESPN exclusive rights to sell out-of-market regular-season games, while also granting in-market rights for five specific franchises: the Arizona Diamondbacks, Cleveland Guardians, Colorado Rockies, San Diego Padres, and Minnesota Twins.
Shifting Away from Tradition
One of the most notable changes under the proposed deal would be the end of ESPN’s long-running association with “Sunday Night Baseball.” Instead, the network would shift its primetime package to another day of the week. While the exact financials of the agreement have not been disclosed, the deal is expected to be “substantial” in value.
Despite losing Sunday Night Baseball, ESPN would still carry around 30 exclusive regular-season games annually, ensuring it remains a central broadcast partner for MLB.
Broader Context in Media Rights
This development comes shortly after reports of another major ESPN move — a deal with the NFL that could see the network take control of NFL Network properties in exchange for a 10 percent ownership stake in ESPN’s parent company.
The MLB shift also follows ESPN’s decision to opt out of its previous rights deal, which was valued at $550 million annually and included Sunday Night Baseball, first-round playoff games, and the Home Run Derby. That agreement still had three years remaining when ESPN walked away.
What Happens Next?
While the agreement is not yet official, the framework suggests a new rights model could take effect next season. The move would create both challenges and opportunities for MLB, which has been actively exploring ways to modernize its broadcast and streaming reach.
Partner With Us
Want to feature your brand, business, or service on 365247 — Whether you’re looking to sponsor, collaborate, or build presence within our ecosystem, we’d love to explore it with you.
Submit your interest here
IMAGE: Reuters
