Robinhood Markets is doubling down on digital assets in 2025 — and investors are taking notice.
The popular trading platform’s stock surged to an all-time high for the second consecutive session, climbing over 5% on Monday morning and peaking just above $99, capping a remarkable 160% gain year-to-date. The rally follows the announcement of a sweeping expansion of its crypto capabilities — a move the company calls a “major step forward for crypto.”
A New Crypto Chapter for Robinhood
At the heart of this momentum is Robinhood’s newly launched crypto product suite, which includes:
- U.S. stock and ETF tokens available to customers in the European Union (EU)
- Perpetual futures launched in the EU market
- Crypto staking rolled out in the U.S., starting with Ethereum (ETH) and Solana (SOL)
- An upgraded user experience with more advanced tools for seamless digital asset trading
These strategic additions aim to make Robinhood not just a brokerage, but a crypto-first platform capable of serving both everyday investors and experienced traders alike.
Bridging Crypto and Global Finance
Johann Kerbrat, Robinhood Crypto’s General Manager, highlighted that the crypto ecosystem has long been “built by engineers for engineers,” leaving many potential users behind. Now, Robinhood says it’s committed to simplifying access through intuitive, easy-to-use interfaces designed for the masses.
CEO Vlad Tenev went a step further, calling the launch a pivotal moment. “This lays the foundation for crypto to become the backbone of the global financial system,” Tenev said — a bold bet that Robinhood’s infrastructure could play a central role in mainstream crypto adoption.
Strategic Implications
Robinhood’s aggressive crypto push isn’t just about product—it’s about positioning. By offering financial tools such as tokenized equities and perpetual futures, the company is aiming to blur the lines between traditional finance and decentralized assets, all within a regulatory framework that suits both U.S. and European jurisdictions.
The move into staking—particularly with ETH and SOL—also reflects a desire to participate directly in Web3 ecosystems and capture recurring revenue streams from protocol-level engagement.
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